Are you passionate about bringing CRM strategies to life and making a real impact on customer engagement? We’re looking for a CRM Specialist who thrives in a collaborative environment, enjoys rolling up their sleeves to deliver campaigns, and brings fresh ideas to the table.

You’ll play a key role in executing CRM initiatives that support our loyalty program Brilliance by Michael Hill, while contributing to strategic discussions as part of a dynamic team. If you’re ready to combine hands-on delivery with strategic thinking, this is the opportunity for you.

Why you'll love this role

• Join a collaborative, in-house CRM team passionate about customer engagement and innovation. 
• Take ownership of high-visibility lifecycle campaigns across email, SMS, and owned channels. 
• Work hands-on with segmentation, automation, and test-and-learn approaches to drive real outcomes. 
• Contribute your ideas to strategy while focusing on the delivery and execution of CRM initiatives

What you'll do

• Plan, build, and deliver CRM campaigns across email, SMS, and other owned channels.
• Design and implement automated lifecycle journeys using triggers and personalization.
• Collaborate with a team of experts to ensure campaigns are delivered on time and to the highest standard.
• Translate performance data into actionable insights to optimize future campaigns.
• Support data accuracy, segmentation logic, and best practices in CRM.
• Champion a test-and-learn culture and uphold data privacy and governance standards.
• Help maintain the CRM communications calendar to keep delivery on track.
• Report to the Lifecycle Marketing Manager and actively contribute to team strategy discussions, with a primary focus on hands-on campaign delivery.

What you'll bring

• 2–4 years’ experience in CRM, lifecycle marketing, or digital campaign management.
• Hands-on experience with platforms such as Salesforce Marketing Cloud, Braze, or Adobe Campaign.
• Strong understanding of segmentation, personalization, and automation.
• Comfortable working with performance metrics; experience with SQL or BI tools (Power BI or Tableau) is a plus.
• Excellent communication and collaboration skills, with a proactive, customer-obsessed mindset.

Perks

• Hybrid work: Minimum 3 days in office.
• Staff discounts and wellness programs.
• Clear growth path within a growing CRM function

Take Your Step to Brilliance – Apply Now!